Airbnb: Greece is in trouble for the Catholic Easter – Which countries did the Europeans travel to?

Can its transposition Catholic Easter brought a significant increase in demand for accommodation Airbnb throughout Europe, the Marchhowever travelers they did not “vote” for Greece. The Europeans flocked to the north and specifically to Scandinavian countries for their Easter holidays, while our country was in the last positions of preferences, according to the specialized AirDNA platform.

In particular the annual increase in demand, which averaged around 14%, increased impressively by 32.7% in March, while a double-digit increase in occupancy of 11.4% year-on-year capped off a strong first month of spring. year-on-year and revenue per available rental (RevPAR) to increase by 23.4%.

In particular, Nordic countries led year-on-year demand growth last month:

• Norway (+64.1%)
• Denmark (+50.0%)
• Sweden (+44.5%)

Short-term rental (STR) demand for these three countries increased significantly over the past year, with the Easter holidays driving a huge increase in stays. For the last week of March, Norway saw a whopping 104.9% year-over-year increase in demand nights, while Sweden saw a 95.6% year-over-year increase. Demand growth also hit new highs in Denmark, as overnight demand for the last week of March was 86.1% higher than last year.

Greece is at its… nadir

Greece in March was one of the countries that saw the smallest increase in demand on an annual basis. Our country had an increase in demand (17%) during the Catholic Easter period, but it lagged significantly behind the northern countries that registered a higher demand.

The countries that saw the smallest year-on-year demand growth last month were:

• Ireland (+20.2%)
• Greece (+17.7%)
• Switzerland (+17.6%)
• Croatia (+3.9%)

In Switzerland and Ireland, for example, the annual increase in demand for the last week of March reached 40% – in Croatia and Greece, however, the annual increase in demand for the week of Easter was only 24.5% and 6.8%, respectively.

For more than half of the top 20 European countries (France, Poland, Austria, Greece, Norway, Germany, Belgium, United Kingdom, Sweden, Portugal, Italy, Finland, Switzerland, Spain, Hungary, Netherlands, Ireland, Croatia, Denmark , Czech Republic) , occupancy in the last week of March was over 30% higher than occupancy during the first three weeks of March. Significantly higher than Greece.

The countries with the highest occupancy in the last week of March were:

• Netherlands (78%)
• Denmark (76%)
• Spain (73%)
• Czech Republic (72%)

The cities

Among the top 50 European cities, occupancy averaged 72% in Easter week compared to 61% during the first 3 weeks of March. Peak occupancy exceeded 80% during Easter week, including:

• Florence (86%)
• Amsterdam (85%)
• Lisbon (84%)
• Prague (84%)
• Porto (82%).

THE Athena it was the only Greek city on the relevant list (50 cities under consideration), and it was in the middle with 70% occupancy.

In cities such as Belgrade, Dublin and Warsaw, where March listing growth was stronger than demand growth, we saw low occupancy for Easter week.

Optimistic messages for the summer

Given that Easter shifted demand into March, expect year-over-year demand growth in April to be minimal or negative. The current demand rate for April is down by 6.3% on an annual basis for Europe. However, the pace of spring and summer is promising. Current booking demand is up 27% for May and the summer demand rate (June to August) is already up 21%.

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