A unique journey with routes and magical places that one can visit on the Cycladic coastlines when traveling by boat.
The “Alliance for Greece” sponsored the production of a 9 half-hour documentary series entitled “AEGEAN KALLOS”, with the aim of promoting Greece internationally and attracting high-level tourists who love boat tours. A production that received the GOLD award at the “Tourism Awards 2023”, according to a relevant announcement by the “Alliance for Greece”. These documentaries travel to: Mykonos-Delos-Tino-Syros-Polyaego (uninhabited island of Kimolos)-Milo-Santorini-Anafi-Mikres Cyclades-Amorgos-Kythnos.
Subsequently, he managed to conclude an agreement with the International Subscription channel NAUTICA CHANNEL for the projection of “Aegean Kallos”. It is the first time that a targeted campaign has been carried out in a subscription medium that is mostly aimed at the most specialized audience involved in marine tourism. The documentaries have already been shown on Cosmote TV and for the next three years they will be shown by NAUTICA CHANNEL in: UK, Italy, Germany, France, Spain, Switzerland, Austria, Netherlands and so on. This subscription channel is available to 20 million subscribers in 44 countries in English, French, German.
The production aims to upgrade the quality of the maritime Greek tourism product and not only that. The “Aegean Kallos” series is an innovation for Greek standards. For the first time an international targeted campaign has been created that focuses entirely on such a special audience of high level and economic surface, that of “boats”, especially in the last two years where tourism has turned to more personal holidays, due to health developments around the planet and in our country, raising the rate of charters on boats. In 2019 Greece emerged as the 3rd most popular destination for large yacht charters internationally, in 2020 it was the 2nd most popular destination, while in 2021 it took first place, with a 24% market share in charters.
A unique journey with routes and magical places that one can visit on the Cycladic coastlines when traveling by boat. All episodes are in 4K quality and include spectacular underwater footage using 4K underwater and aerial drone footage. In the Greek summer, the Greek seas, the Greek hospitality go everywhere and give off the scent of Greece, giving tips of unique emotions and images as an extra motivation to those who are thinking of traveling to our country. A production of the company EL EL MEDIA.
For the implementation of this action, the “Alliance for Greece” thanks the sponsors: ETHNIKI ASFALISTIKI, FYLY YACHTING, AEGEAN AIRLINES, OLYMPIC BREWING/MYTHOS, SAMSUNG GREECE, FRESH LINE, HERTZ, WORLD’S END, WORLD’S END CREW.
This production is a private initiative, which was realized by utilizing the subscriptions of our Members, as well as with private funds, without any financial burden and subsidy from the Public Sector, the “Alliance for Greece” points out in its announcement.