The new range of tires – with an emphasis on off-road driving – of General Tire has also arrived in our country, and we got the first driving experience of them on the Attart Off Road Park track.
General Tire has more than 100 years of experience in the tire industry. With an emphasis on its American heritage and performance and reliability, as well as specializing in off-road driving, it is the second largest tire company of the German Continental group.
In particular, General Tire’s expertise in off-road driving makes it a leader in the market of summer, winter and all-weather tires for 4x4s and SUVs, with tires of robust construction that incorporate innovative technologies for optimal traction on any type of terrain.
General Tire Grabber AT03
EMA SA – GENERAL TIRE TIRES
With the slogan “Anywhere is Possible”, with which the company wants to express all aspects of performance, grip and durability of its tires in the whole range of driving conditions, General Tires offers an extensive range of products .
Starting with the Grabber AT3, this is a “true” all-terrain tire with an aggressive tread and sidewall design. It was developed to meet the needs of drivers of SUVs, semi-trucks and off-road vehicles, who want a combination of excellent off-road capabilities and confident behavior on asphalt. After all, the Grabber series has been known since its previous generations for its durability, sturdiness, longevity, race wins and balanced and excellent overall performance.
General Tire range
EMA SA – GENERAL TIRE TIRES
The Grabber GT Plus, now the successor to the Grabber GT, is General Tire’s new line of summer SUV tires. Designed to provide reliable performance with SUV-specific durability, excellent wet grip and high mileage. It also has an improved EU label for the entire range, both for rolling resistance and wet performance. And it comes in the widest range of dimensions covering modern SUVs/Crossovers.
Moving on to the Grabber HTS60, this is an all-weather, all-season, hard-surface tire that combines comfort, durability and performance for light trucks (Pick-ups), SUVs and Crossovers. So it aims for balanced performance, with significantly improved tread life compared to the previous model, HTS.
General Tire Grabber AT03
EMA SA – GENERAL TIRE TIRES
As for the Grabber X3, this is a popular OEM choice from manufacturers, aggressively styled to appeal to off-road enthusiasts. It is a bold Mud-Terrain tire that is enriched with the brand’s off-road DNA. The off-road performance is just as good as the On-Road “streetable” performance on asphalt.
In short, the Grabber series for SUV/Pick-ups emphasizes durability, robustness, longevity and balanced performance, while the X3 (Extreme) focuses on excellent performance in mud with quick tread cleaning, dirt with superior grip and stability and on rocks with excellent grip and cut resistance.
General Tire Grabber AT03
EMA SA – GENERAL TIRE TIRES
And the truth is that our experience driving the AT3 at Attart Off Road Park was impressive. Even at a very slow speed, even when winning in thick and wet mud, not only was there no suspicion of spin, but not the slightest shift of the car – the second even in the fastest passages. Something similar can be said about the grip of the tire on the descent.
All this is obviously the result of the technologies incorporated into the tires: TracGen Technology maximizes traction on demanding terrain thanks to the special design of the tread, while Comfort Balance Technology allows a comfortable and quiet ride, thanks to the optimization of the block geometry and homogeneous distribution of the stiffness of the sole.
General Tire Grabber AT03
EMA SA – GENERAL TIRE TIRES
Finally, DuraGen Technology maximizes tire durability and reduces the risk of damage on any surface, even on difficult terrain. Reliability and durability thanks to the special construction and composition of the sole. Strong and durable tires for every application.
It is worth noting that a recent survey by General Tire revealed the great interest of drivers in off-road driving of their 4×4 and SUV vehicles. Of the 2,000 4×4 and SUV drivers surveyed, almost 1/5 choose these vehicles because of their off-road ability, while over 4 in 10 (43%) realized, over time and based on their utilitarian needs , that they want to change their conventional car to a 4X4 or SUV.
General Tire Grabber AT03
EMA SA – GENERAL TIRE TIRES
More than half (52%) reported that since acquiring a 4×4 or SUV they have started doing more recreational activities, with more road trips, exploring more rural locations and frequent camping holidays.
At the same time, everyone stated that the importance of tires that give the driver confidence and safety is automatically highlighted. Finally, as the survey showed, most people who want to experience off-road driving with their vehicle, look for knowledge and familiarity with the basic rules of off-road driving, so that their excursions are safe and enjoyable at the same time.
General Tire Grabber AT03
EMA SA – GENERAL TIRE TIRES
Generan Tire – Attart Off Road Park Partnership
Finally, the importer of tires in our country, “EMA SA – GENERAL TIRE Tires”, announced in the context of the presentation of the tires and its new, original sponsorship collaboration with the ATTART Off Road Park in Keratea Attica, until the end of April 2024.
With the message “Anywhere is possible”, GENERAL TIRE will make available a number of its top off road tires for the park’s off-road vehicles, so that visitors can experience their excellent driving characteristics, which “soar” the capabilities of off road cars.
Stefanos Attart
EMA SA – GENERAL TIRE TIRES
The ATTART Off Road Park track is the first complete and specially designed off-road driving track in Greece, where visitors have the option to drive either the park’s 4X4 vehicles or their own vehicles. The individual driving lessons take place in mud, dirt, obstacles, stones, rocks and steep slopes and offer an unforgettable off road adventure – designed by Stefanos Attart, the most “expert” man in the field of off road vehicles in Greece.
EMA AE – GENERAL TIRE, in addition to providing tires for track users, has also created a mini GENERAL TIRE tire exhibition within the covered areas of the park facilities, so that visitors can experience GT’s top products up close . At the same time, the track of the park acquired GENERAL TIRE external markings, in many places, with flags, banners, etc.
In addition, in the coming months, EMA AE – GENERAL TIRE, through original contests and other promotions, will offer off-road driving fans a series of free entries to the ATTART driving track, so that ATTART friends and GT fans to have the opportunity to live this unique off road experience in Keratea.
